CODE: 30190001
Rusk AntiCurl NORMAL

Product Details:

This innovative anti-frizz, anti-humidity chemical curl remover strengthens hair and improves condition and shine. RUSK® AntiCurl™ + Kerashine™ Conditioning is available in formulas for naturally curly or permed hair (1); highlighted or high-lift tinted hair (2); and coarse, resistant hair (3).

WHAT IS IT? A technologically advanced curl remover, frizz controller, and antihumectant with Kerashine™ Conditioning that builds strength, improves condition, and creates shine.

WHO IS IT FOR? Clients with naturally curly or frizzy hair that needs control. Clients with dual textured hair: straight in the back and curly in the front, or vice versa. Clients whose hair expands uncontrollably in high humidity. Clients with old, unwanted perms. Three convenient formulas make it easy to choose what’s appropriate for each client.

WHAT DOES IT DO? Its safe, patented formula alters the pattern of curly or wavy hair, and depending on the specific processing, yields a variety of versatile styling results – from frizz-free curl, to smooth loose wave, to sleek, shiny straight. Kerashine™ Conditioning infuses the hair with Phytokeratin®*, a blend of amino acids derived from plants, yielding unsurpassed conditioning and luminous shine while building and improving the hair’s strength.

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